Design Benchmarks
The team at Niche Design has created a lot of benchmarks over the years, here are a few of the highlights.
1989 created the Arrowtown Born of Gold byline
1990 design Fishbone Grill brand, since copied all over world
1991 rebrand Queenstown Lakes District Council
1994 Wanaka brochure best by voted New Zealand Isite booking offices
1995 Pipeline Bungy branding
1996 Queenstown Rafting branding
1998 Create Mt Difficulty branding
1999 rebrand Kawarau Jet
2000 Shopper wins Silver best vehicle graphics New Zealand sign awards
2001 Hamills wins Silver best outdoor signage New Zealand sign awards
2003 Taste Queenstown wins Silver Medal New Zealand print awards
2003 Create Mt Rosa brand
2004 Created Destination Queenstown Breathing Space byline/branding
2006 Selected with one other company to represent New Zealand in Worldwide Identity annual
2007 Introduce Fox-Hat website system
2008 introduce new Fox-Hat version of Blanket Bay website

